About Us
Hi, I am Nico
The founder of Go Fitness Nutrition UAE, I completed my Bachelor’s degree in Human Resource Management and have worked most of my life in big multinational companies in leadership positions, always putting my career above everything.
You might be asking why this has anything to do with fitness products, so allow me to explain…
One day, 4 years ago, the long and hard years of only looking out for the career, investments and pushing for progression up the corporate ladder, gave me my wake-up call, my body almost literally snapped, I heard my back just pop while I was getting ready for work.
As I laid there on the floor in pain all I could think is “how could this happen to me now?” My stress levels were through the roof, I was having so many personal issues back home with supporting my family and personal relationships were falling apart, I was overweight, and my overall health was not good, and it didn’t look like it was going to get better anytime from that moment when I was laying on the floor…
Suddenly, I was made to stop and rethink how I was living my life. I had never done any sports or worked out in a gym before, it was something that was uncomfortable for me as I wouldn’t know what to do on all those machines. My best friend recommended a personal trainer and this was the best decision of my life.
From that first day I stepped into the gym with the PT, I never looked back. I lost 30 kgs and started my bulk process; I am fitter than I have ever been in my life, and I feel fantastic.
This was possibly the best thing that has happened to me, as I was able to use sports and nutrition not only to get healthy and lose weight, but as an awakening to how precious life is, and how fast it flies by, being grateful for my body that helps carry me, and warned me how the life I was living wasn’t to my highest or best purpose. So, in this process 4 years down the road, I have decided to share the team that helped in my success and create unique formulas to help others reach their goals just as I have but with less research, lol.
Enjoy these products, you can thank me later 😉
Hi, I am Mohammed Shamsuddin
I completed my degree in Master of Science, Biotechnology M.Sc, and currently work as a Nutrition Advisor. I am passionate about nutrition and fitness advisory and love to research the following topics and how they affect human performance:
- How body functions are affected by nutrition
- The relationship between genes and nutrients
- How diet affects metabolism
- Nourishment and the association between diet, disease and health
- Special diets
My role frequently involves:
- Providing health advice and promoting healthy eating.
- Educating health professionals and the public about nutrition.
- Workings as part of a multidisciplinary team/supporting the work of other health care professionals.
An important part of the client’s relationship is to review their current eating habits and wellness activities and determine their fitness goals whether, for example, if they would like to lose weight or treating a current or underlying disease and preventing future health issues by doing a full body analysis.
I like to discuss with my clients their full body analysis report which includes but not limited to Body Composition, Body Status, Abdominal Analysis, Segmental Analysis, Nutritional Assessment, Body Type and Targets to Control, and advice them on the correct exercises to do and workout tips specially designed for them. I will put together a food preference table and educate my clients on proper nutritional supplements including proteins, vitamins, fish oil, healthy snacks and choosing foods that help achieve the set personal target.
I will also advise individuals on supplement indications, combinations, and best directions of use. During the follow up session with my clients we discuss their progress and ensure that their personal and desired goals are being achieved. I am here to help you focus on your fitness and nutritional goals.
